SRT Core models

Chrysler and especially SRT had a lot of feedback regarding their cars and customers were able to sort give the car maker some ideas to improve and make better cars for, ultimately, better business. The American market and Australian market had a lot of the focus because they are the biggest market for the SRT models. 
SRT introduced a new variant, named Core, of two of their cars: the 300 SRT-8 Core and Challenger SRT-8 Core.

Chrysler 300C SRT-8 Core

Chrysler 300C SRT-8 Core

Chrysler 300C SRT-8 Core

The SRT-8 models were already in the market for a while, but customers asked SRT to make them more accessible and more performance oriented. SRT then introduced these "Core" models. They are cheaper version of their top trim. They will have a significant price drop, around $5000 on the listed price. The cars will have different grill, wheels, and special decals around the car. Interior wise, both will drop the leather seats for a more economical cloth seating. 

Dodge Challenger SRT-8 Core

Dodge Challenger SRT-8 Core

Dodge Challenger SRT-8 Core

My opinion on this move is that the idea is good and shows that Chrysler is trying its best to improve their cars by listening the customers. The problem with these Core models is purely financial. They have an effect on the other SRT non-core models: they will depreciate even faster. Not good in the long run.
Another bad note is the difference of pricing: US $5k is not much, honestly. When you spend $38k (Challenger) or $46k (300C) for a performance sedan/muscle car, that difference could be easily eaten up by adding options, like stickier tires and Mopar parts. $10k would have been a better number. But again, if you need it $5k cheaper, it is probably not the car for you anyways. Insurance, gas and maintenance will chew you up!

In SRT defense, I don't have the information they have, profit margins and so on, so before they introduced the Core model pricing, they probably did the homework. They probably have information that a car $5k cheaper will sell anyways. 

Good job nonetheless SRT and Chrysler for always looking after the customers wishes!